workshop
Your Dream Website In A Week Workshop
A beautiful website your customers can find on Google, live within a week. No coding needed: Merthe shapes it with you around your business.
doors close in
Fully booked
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Love-it guarantee: if you don’t love your website by the end of the training, Merthe keeps working on it with you, free, for up to a month.
is this you?
You need a website, and you’ve been putting it off.
You run a small business
Your website was built four years ago and you wish it looked so much better.
Salons, clinics, cafés, shops and local services.
You work for yourself
They ask for your website. You send them to Instagram.
Consultants, coaches, therapists and freelancers.
You are starting something
The idea is ready. The website isn’t.
Side projects, new ventures and first launches.
Not for you if you want to build sites for clients, run a shop with hundreds of products, or publish a blog every week.
an example
This is what you can build.
Maister’s website that you’re currently on was built by Merthe with the same tools you will be using in the workshop. Wondering how your website might turn out? Here’s another example from event boutique NY Studio. We help you tailor your website to your industry and business to make sure you build something you love.
by the second Saturday
A website you built and can change yourself.
- A beautiful site on your own domain
- Email on that domain, plus a form, booking link or WhatsApp button
- A listing on Google, and somewhere to see who visits
- The skill to keep going — change a price in minutes, for free
the curriculum
Eleven modules over two Saturdays, on your own website.
No code. Claude, ChatGPT and a few other AI tools do the heavy lifting, and Merthe shows you how.
Your tool stack
Set up Claude, your domain and a professional email address on it, guided click by click. Your domain goes first, because a new one takes a few hours to become active.
Your brief and your voice
Claude reads what you have about your business and interviews you for the rest. You leave with a one-page brief and a tone of voice that sounds like you.
Your design system
Create your logo, mood board, colors and fonts with ChatGPT. Claude turns them into clean logo files and a design system every page follows.
Design every page
Learn the fundamentals of great website design, then design every page in Claude Design. A few rounds of changes, and it looks like your business, on computer and phone.
Your words and your images
Claude drafts the text in your voice, and you sharpen it. Then you pick an image for every spot: your own photos, stock, or AI-made in your brand style.
Personal feedback from Merthe
After the first Saturday, Merthe reviews your design and sends you her suggestions for improving it. You arrive on the second Saturday knowing exactly what to work on.
Peer feedback
Show your design to a small group and swap feedback. Fresh eyes spot what you have stopped seeing, and you pick up ideas from every site at the table.
Hand it to Claude Code
Claude Code builds every page of your website in one go. You open it on your phone and ask for any fixes in plain words.
Make it do something
Add a contact form that keeps spam out, online booking, and one-tap buttons to call or WhatsApp you. Then test it all on real phones.
Go live on your own domain
Claude Code adds the finishing touches and your privacy policy. Two settings at your domain provider, and your website is live on your own address.
Get found
Tell Google and Bing your website exists, and put your business on Google Maps, so the people looking for what you offer can find you.

your host
Led by Merthe, Head of Product
Merthe Weusthuis is a co-owner of Maister and lives in Dubai. She runs her own product company, where software — websites included — is designed, built and shipped with exactly the tools you’ll use in the training.
- She is Head of Product at Whiteshield, an AI-economics advisory, where she leads the development of AI-native products for governments and institutions.
- She founded Whiteshield’s Academy, where she developed training for policymakers, and she taught university business courses, through which she learned to master the art of educating.
- Everywhere she taught, she learned the same thing: people learn best by doing. That is why you work on your own site from the first hour.
- She works on your website with you. She looks at every site in the group, gives you feedback on it, and helps you shape it for your industry and your customers.
what you get
A beautiful website guaranteed
Everything below is worth AED 15,855. Your seat costs AED 1,499, a fraction of what an agency charges to build the same website. Afterwards you can change anything yourself at no extra cost, and you are guaranteed a website you love.
A 15-minute one-to-one session before the training
We talk through your website first, so the workshop is shaped around it.
Included (worth AED 150)
Two Saturdays with us, in person
Four hours each, 10:00–14:00, in a group of fifteen, building your own site.
Included (worth AED 5,000)
Personal feedback from Merthe
On your design, words and build, on both Saturdays and in between.
Included (worth AED 300)
Merthe’s personal support, until you are proud of it
Not happy with your website? Merthe works on it with you for up to a month.
Included (worth AED 10,000)
Your cohort’s WhatsApp group
A private group for your cohort. Ask anything, any time, and share your launch.
Included (worth AED 180)
The Maister community
Guides, prompts, Build Nights on Zoom, and first access to every new workshop.
Included (free for everyone)
Every prompt from the training
Written out in full, ready to paste.
Included (worth AED 150)
The launch checklist
One page with everything to check before you tell anyone about your site.
Included (worth AED 75)
Free Guide: Build Your Dream Website in 2 Days
All eight chapters, open the moment you book.
Included (free, always)
The Language of Website Design
303 design terms, each with a line you can paste into a prompt.
Included (free, always)
A feature on Maister social media channels
If you like, we show what you built on our LinkedIn and Instagram.
Included (entirely up to you)
What it is worth, all together
AED 15,855
An agency, for the same website
AED 5,500–55,000
Your seat
AED 1,499
Only fifteen seats availableSmall on purpose, so every site gets looked at properly.
AED 1,499Love-it guarantee included
the next cohort
Reserve your seat.
the dates
Saturday 21 & Saturday 28 November10:00–14:00 · in person in Dubai
- Two Saturdays with us in person, in a group of fifteen
- Personal feedback from Merthe on your own website
- Your cohort and the Maister community on WhatsApp, for good
- Every prompt, template and checklist from the training
- Us, until you’re proud of it — one to one, for up to a month
Your seat
AED 1,499
An agency quotes AED 5,500–55,000 for the same site
Fully booked
Register your interest for the next cohortSomething went wrong. Please try again, or email hello@becomeamaister.com.
- Love-it guarantee: love your website, or Merthe keeps working on it with you
our promise to you
You’ll be proud of it. We’re not finished until you are.
If you don’t love it, we keep going.
If you’re not satisfied with your website, we work with you one to one for up to a month after the training, at no extra cost, so you get your money’s worth.
Merthe
We can promise this because it’s fifteen people, not five hundred.
questions
Before you book.
I’m not technical at all. Can I really do this?
Yes. You describe what you want in plain English and the AI writes the code. If you can send an email and use apps on your phone, you have every technical skill you need. The part no tool can do — knowing your business and your customers — you already have.
Are two Saturdays really enough?
Yes, because you don’t start from zero. Your accounts are open and we’ve talked through your website in your one-to-one before the first Saturday. On day one you plan and design it, in the week between you write your words and choose your images with Merthe’s feedback, and on day two you build it and put it live. Expect a few hours of your own work in that week.
What will the tools cost me?
About AED 185 to start and AED 110 a month while you build: a Claude subscription, a domain for roughly AED 45 a year, email on your domain, and hosting that’s free at this size. We send you the list before the first Saturday, and you can drop to a cheaper plan once you’re live.
What if I miss a Saturday?
Plan to be there for both. Each Saturday builds on the one before, and a missed session can’t be made up. If you can’t make both dates, move your seat to a later cohort before the first Saturday.
What exactly does the guarantee cover?
If you’re not satisfied with your website, Merthe works on it with you one to one for up to a month after the training, at no extra cost, so you get your money’s worth. You need to have attended both Saturdays, done the steps in the guide and asked within 7 days. The details are in our terms of sale.
I already have a website. Still for me?
Yes, if you want to rebuild it so you can change it yourself. Bring your content and your domain — we’ll point it at the new site on the second Saturday.
Can I just read the free guide instead?
You can, and some people should. It’s the same method, in full, for nothing. The workshop is for when you’d rather have hands-on help: Merthe’s expertise to make sure you build something you love, feedback from fourteen other business owners who see your site the way a customer would, and the accountability of two Saturdays that get the work done.
What should I bring?
Your laptop (not a tablet) and its charger, plus your logo, photos and any text you already have. If you don’t have them yet, that’s fine: making them is part of the work.
Where in Dubai is it?
In person in Dubai. We confirm the venue by email before the first Saturday.
Can my company pay, or can I get an invoice?
Yes. You can pay with a company card, and Stripe emails you a receipt straight away. If you need an invoice with your company’s details, email us at hello@becomeamaister.com after booking.
Your Dream Website In A Week WorkshopIn person · Dubai · 2 Saturdays · 15 seats
AED 1,499Sat 21 & Sat 28 Nov · Dubai
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